
A question posed by McCain back in the 90s on one of their TV adverts, which plays in my head every time I see their logo in a shop.
I guess that means it was a successful advert – I know what it was advertising and I remembered it and the product for… a lot of years.
Another one that lives rent free in both my head and many of my friends’ is the ‘washing machines live longer with Calgon‘ jingle/ads – that gets sung/recited regularly whenever the word ‘washing machine’ is said out loud.
I bet you sang it in your head as you read it, didn’t you?
So I was pondering, what other advertising campaigns have been so successful that they live on forever in the psyche of society?
There’s the Jaffa Cake Total Eclipse ad, that was genius. And I’m saying that as a person who utterly detests Jaffa Cakes (Chocolate and orange. Just why, world? Whyyyyy?)
Friday’s are for Cadbury Crunchies – they give you that Friday Feeling, and Weetabix had a whole run of great adverts with remixed pop songs. I sing the Weetabix version of I will Survive every time I hear it on the radio without fail.
Can’t forget the little Smash aliens ‘For mash get Smash!’, and ‘You can’t get quicker than a Kwik-Fit fitter!‘, or the Fairy soft hands/rockets, or the Bisto family, or the Chewitt Monster, Andrex puppies and the Dulux Dog.
And another of my personal favourites was the Wall’s Sausages adverts with the fluffy talking doggo.
What have I missed – or at least, what were your favourites?


